Anyone who has ever bought or sold a home knows the pain. Offers accepted, champagne corks ready, and then nothing. Weeks of silence, endless calls, missing documents, and eventually a collapse that leaves everyone out of pocket.

The new move aims to change that. By requiring upfront information at the point of listing, the buying process could speed up by four weeks. That is a big deal in a system where nearly one in three transactions currently fail before completion.

For housebuilders and housing providers, this is more than a policy tweak. It signals that transparency and speed are no longer optional. Buyers will increasingly expect certainty from the moment they reserve a plot to the day they move in.

This is exactly where Ubrix comes in. Our platform covers the full journey from reservation to the end of the defect liability period. Buyers get clarity, site teams stay aligned, and aftercare does not get lost in translation. What the government is trying to unlock with new rules, Ubrix already delivers on the ground.

The message is clear. Delays are no longer acceptable. Systems and processes have to adapt, and the businesses that move first will be the ones buyers trust most.

👉 Read the government’s announcement here