What Women in Innovation is
Women in Innovation is Innovate UK's flagship programme backing women who are building businesses with the potential to change their industries. It is one of the most competitive founder programmes in the country. This year, more than 1,600 women applied and 100 were successful.
Being placed in that group is national recognition that the problem Ubrix solves matters, and that our approach to solving it stands up to serious scrutiny.
Why this matters for housebuilding
The award was never about Ubrix as a piece of software. It was about the industry problem behind it.
New build housing still runs on disconnected spreadsheets, inboxes and point solutions. Sales, build, compliance and aftercare each hold their own version of the truth, and the plot record fragments across all of them. Buyers feel it in slow updates and unresolved defects. Housebuilders feel it in rework, risk and reputational damage.
Ubrix puts the entire plot lifecycle on a single source of truth. Sales progression, build tracking, energy compliance per plot, smart forms, defect management and resident self serve, all working from one record. That is the case Innovate UK assessed, and the case they commended.
What happens next
The recognition comes with more than a title. Ubrix has accepted Innovate UK Business Growth support, giving us access to specialist advisers and a national innovation network as we scale from SME housebuilders through to enterprise developers and housing associations.
Our focus has not changed. We are building the platform that new build housing should have had a decade ago, and we are doing it from the North East of England.
See what the fuss is about
The best way to understand Ubrix is to join us for a chat to find out more about your business and how we can help.